On the eve of Signing Day, Jordan reached out to us to produce a video to play before he chose his college on ESPN. We were kept in the dark on his decision, so once he committed, we added his school on the end and gave him a version for his social media.

Brand building is growing more important every day, especially as we look forward to the introduction of the new college athletics NIL rules. In an age of entertainment and social media marketing, creative video is a crucial aspect of growing your brand and getting your name out there.